RCCL becomes ABTA member

RCCL has reinforced its commitment to UK travel trade with the confirmation of its membership of ABTA, effective 1 October 2009. The moves means that cruise-only holidays offered by the company’s three global brands – RCI, Celebrity and Azamara – will be bonded under the ABTA protection scheme from that date, rather than under the current Passenger Shipping Association (PSA) bonding scheme.

Robin Shaw, Vice President and Managing Director, RCCL UK and Ireland commented: ‘Our decision to joint ABTA comes at an exciting time for the organisation and the industry as a whole. Over recent months there is a real feeling that businesses involved in travel and tourism should speak with one voice through one body – and ABTA is taking on the challenge to be the main lobbying body. We look forward to having out say and being able to make a positive contribution on behalf of the cruise sector.

‘Obviously, the ABTA brand resonates with consumers and is a well-known sign of reassurances so it makes sense to switch our bonding arrangements on the cruise-only holiday business.’

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